Re/Max: Government Must Lead on Affordability

Addressing Canada’s Housing Affordability Crisis: A Call for Unified Action

Canada is currently grappling with a severe and escalating housing affordability crisis, a challenge that profoundly impacts the lives of millions of its citizens. A recent survey conducted by Leger, and commissioned by Re/Max Canada, starkly illustrates the depth of this concern. It revealed that a staggering 85 percent of Canadians believe the nation is in the midst of a critical housing affordability crisis. Furthermore, the survey highlighted a clear public mandate for solutions, with 55 percent of Canadians emphasizing that the most crucial element of any national housing strategy must be the inclusion of increased supply and a wider array of affordable housing options.

The sentiment from industry leaders echoes these profound public concerns. Elton Ash, Regional Executive Vice President of Re/Max of Western Canada, has issued a stark warning regarding the deteriorating state of housing inventory across the country. According to Ash, the near-term future points towards a persistent supply shortage, which will inevitably continue to drive housing prices upwards. This trajectory, he asserts, is a significant cause for alarm, threatening the fundamental dream of homeownership for many Canadians.

The Alarming Reality: A Nation in Crisis

“Canadians are concerned, and they rightly should be,” states Ash, underscoring the urgency of the situation. He stresses the imperative for political parties vying for government to present a comprehensive strategy to the Canadian public. This strategy, he insists, cannot be solely a federal undertaking. Instead, it demands the active involvement and collaboration of all levels of government – federal, provincial, and municipal – with the federal government taking a pivotal leadership role in orchestrating this collective effort. The complexity of the housing market requires a unified approach, where each level of government leverages its unique powers and responsibilities.

Ash further criticizes the prevalent political discourse during election periods, suggesting that focus often deviates from the root causes of the crisis. “During this election, the parties need to be exhibiting what that leadership role should be, rather than simply vying for votes and attacking foreign buyers, for example,” he remarks. While the Re/Max survey indicated that a majority of Canadians perceive foreign buyers as negatively influencing home prices, Ash points out a crucial discrepancy between public perception and market reality: foreign buyers constitute an extremely small segment of the overall Canadian housing market. He attributes this widespread belief to political narratives often designed to garner votes, rather than genuinely tackling the difficult, underlying issue of housing supply and systemic market challenges.

Re/Max’s strong recommendation is for the newly appointed federal government to proactively lead and facilitate a truly collaborative national housing strategy. This strategy must transcend traditional jurisdictional boundaries, fostering cooperation across all levels of government to develop and implement effective, long-term solutions that address the multifaceted nature of the affordability challenge.

Understanding the Core Issues: Beyond Surface-Level Explanations

The Re/Max survey offered further invaluable insights into Canadian perspectives on the housing market, revealing a complex interplay of factors contributing to the current challenges and highlighting key areas of public sentiment:

  • Enduring Belief in Homeownership as Investment: A significant 73 percent of Canadians continue to view home ownership as one of the best possible investments. This enduring belief highlights the deep cultural and financial importance placed on owning property, even amidst rising unaffordability and economic pressures. It underscores the aspirational nature of homeownership in the Canadian psyche.
  • The Plight of Aspiring Homeowners: Despite the perceived value and desire, 34 percent of Canadians expressed a longing to afford a home, underscoring the widening gap between aspiration and current economic reality. This segment of the population faces immense barriers to entry into the market.
  • Widespread Market Concern: An overwhelming 79 percent of Canadians are deeply concerned about the overall state of the nation’s housing market, citing rapidly rising prices and dwindling affordability as primary worries. This widespread anxiety reflects a pervasive fear that the dream of homeownership is slipping out of reach for an increasing number of citizens, impacting economic security and social mobility.
  • Public Perception of Crisis Drivers: Canadians identified the top five reasons contributing to the current challenging housing market conditions, showcasing a blend of common perceptions and fundamental issues:
    • Too Many Foreign Buyers (48 percent): Despite expert analysis suggesting their limited market impact, foreign buyers remain a prominent concern for nearly half of Canadians, often fueled by political narratives and media attention. Addressing this perception, regardless of its statistical accuracy, is important for public confidence.
    • Lack of Income/Wage Increases (40 percent): This factor points to the critical disconnect between stagnant wages and rapidly escalating housing costs. As incomes fail to keep pace with housing price inflation, the affordability gap widens, pushing homeownership further out of reach for many working families and individuals.
    • Lack of Housing Supply (36 percent): A substantial portion of Canadians correctly identify insufficient housing construction as a critical driver of the crisis. This includes a deficit across all housing types, from single-family homes to townhouses, multiplexes, and purpose-built rental apartments. The imbalance between supply and demand is a fundamental economic principle fueling price growth.
    • Blind Bidding (26 percent): The practice of blind bidding, where buyers submit offers without knowing competing bids, is seen by many as contributing to inflated prices and a lack of transparency and fairness in the purchasing process. This system can create intense competition and push prices beyond fair market value.
    • Lack of Government Strategy/Policy (25 percent): A quarter of Canadians feel that a clear, coherent, and effective government strategy is missing. This perceived policy vacuum contributes to ongoing market instability, uncertainty, and a lack of confidence in elected officials’ ability to tackle the crisis head-on.

Elton Ash reiterates the fundamental problem: a severe shortfall in new home construction. He emphasizes that the number of new homes built across the country in recent years has simply not been sufficient to keep pace with the sustained and growing demand from a growing population and evolving demographics. This imbalance is a primary engine of price escalation across diverse markets in Canada.

The Path Forward: A Collaborative National Housing Strategy

The solution, according to Ash, requires more than just acknowledging the problem; it demands a concerted, strategic, and unified effort from all levels of government. “When I talk about leadership, it’s for the federal government to really take a role in bringing all three levels of government together,” he explains. He clarifies that this is not a call for another lengthy Royal Commission, which are often associated with prolonged deliberation and delayed action. “We are asking for a thoughtful process being put in place,” he asserts – a process characterized by efficiency, data-driven decisions, clear targets, and a direct path to implementation.

A truly effective national housing strategy would delineate specific roles and responsibilities for each level of government, fostering synergy rather than jurisdictional friction:

  • Federal Government’s Leadership Role: The federal government is uniquely positioned to incentivize land development through mechanisms such as targeted federal tax breaks, infrastructure grants, or low-interest loans for housing projects. By making land acquisition and development more financially viable, they can directly stimulate the creation of new housing supply. Their leadership in national policy frameworks, data collection, and financial levers is crucial for setting the stage for widespread, affordable development and ensuring equitable access.
  • Provincial Government’s Contribution: Provincial governments can play a significant role in streamlining regulations that govern land use, development approvals, and building codes. They can provide essential infrastructure support for new communities, such as roads, water, and waste management systems, and coordinate regional planning efforts to ensure sustainable growth. Provinces also have a critical role in rental market regulation and social housing initiatives.
  • Municipal Government’s Responsibility: Local governments are at the forefront of housing development, managing crucial aspects like zoning bylaws, permitting processes, and local infrastructure planning. Their ability to reduce bureaucratic red tape, expedite approvals for suitable projects, and implement forward-thinking zoning reforms that encourage diverse housing types (e.g., allowing for multiplexes, townhouses, and infill development) is paramount. Outdated and exclusionary zoning practices, which often limit housing to single-family detached homes, must be re-evaluated to allow for denser, more affordable, and environmentally sustainable options.

Ash stresses the necessity of a long-term perspective. “You have to have a long-term strategy. So there has to be this understanding of working together from a long-term point of view.” This long-term vision must anticipate future population growth, demographic shifts, economic trends, and climate change impacts, ensuring that housing policies are proactive, adaptable, and sustainable, rather than merely reactive to immediate crises.

The Stakes are High: Consequences of Inaction

The consequences of failing to act decisively and strategically on this critical issue are dire, warns Ash. Continued inaction will lead to persistent uncertainty regarding the direction and stability of the housing market. This instability not only affects potential homeowners, creating immense stress and financial strain, but also has broader economic and social ramifications. It can hinder national economic growth, exacerbate wealth inequality, challenge social cohesion, potentially lead to a brain drain as talented individuals seek more affordable living elsewhere, and deepen intergenerational divides. The ripple effects of an unaffordable housing market touch every aspect of Canadian society.

While market cycles are a natural part of the economy, and seasonal adjustments do occur, Ash cautions against complacency. “The good news, putting the election aside, is we are into the seasonal, what we might say is a historically normal market and everything is cyclical… The issue of nothing being done is that this cycle will continue and that we have to have a long-term strategy in place just to give confidence to Canadians that their elected officials at all levels of government are aware and are acting as they should to address affordability and housing supply,” he explains. Without a robust, transparent, and long-term strategy, the current challenges will simply perpetuate, eroding public trust in democratic institutions and deepening the crisis for future generations of Canadians, making the dream of secure housing an increasingly distant reality.

Public Sentiment and Political Will: A Mandate for Change

Additional research further reinforces the public’s profound concern and the growing political salience of the housing crisis. A separate recent survey conducted by Royal LePage Canada revealed that 84 percent of respondents are worried that rising home prices will mean an increasing number of Canadians will never achieve homeownership. This anxiety is even more pronounced among a specific demographic: 96 percent of those who state that a candidate’s position on housing affordability will influence their vote share this concern. This highlights that housing affordability is no longer a peripheral issue but a central political determinant, suggesting it could be a decisive factor in electoral outcomes at all levels of government.

The Royal LePage survey also shed light on generational and familial influences on voting intentions. It found that 57 percent of Canadians aged 18-34, a demographic often hardest hit by housing unaffordability and student debt, say that a candidate’s stance on tackling housing affordability will directly impact their vote in the upcoming federal election. This figure stands at 40 percent for the overall population, indicating a heightened sensitivity and urgency among younger voters who are most directly affected by current market conditions. Similarly, 47 percent of Canadians with children in their household reported that a candidate’s position on this issue would influence their vote, compared to 38 percent of those without children in the home. These statistics underscore that housing affordability is not just an abstract economic issue, but a deeply personal one, resonating strongly with those building families, planning for the future, and considering the well-being of their children.

Empowering Homeownership and Ensuring Housing Security: Long-Term Solutions

To truly empower homeownership and stabilize the Canadian housing market, a multi-pronged, holistic approach is essential. Beyond merely increasing overall supply, the national strategy must consider diverse housing needs across the income spectrum. This includes promoting the development of various housing types, from townhouses and multiplexes to purpose-built rental apartments and co-op housing, to cater to different income levels, family structures, and life stages. Investing in robust infrastructure that supports higher-density living, such as expanded public transit networks, accessible community amenities, and green spaces, is also critical for creating livable and sustainable communities.

Furthermore, innovative financial solutions and programs could be explored to assist first-time homebuyers, while simultaneously ensuring these interventions do not inadvertently inflate demand further or exacerbate market imbalances. Addressing the persistent labor shortage in the construction industry, fostering innovation in building technologies (like modular construction), and re-evaluating outdated building codes to allow for more efficient, sustainable, and cost-effective construction methods are all vital components of a comprehensive, sustainable long-term plan. The ultimate goal is not merely to build more houses, but to build more *affordable*, *appropriate*, and *diverse* housing options across the entire housing spectrum, ensuring that all Canadians have access to safe and adequate shelter.

Conclusion: A Vision for a Sustainable and Affordable Housing Future

The message from both public sentiment and real estate industry experts is unequivocal: Canada’s housing affordability crisis demands immediate, coordinated, and strategic action. The current trajectory of escalating prices and dwindling supply is unsustainable and threatens the fundamental right to adequate housing and economic security for many Canadians. By embracing strong federal leadership, fostering genuine inter-governmental collaboration, implementing thoughtful, data-driven policy reforms, and committing to a long-term vision, Canada can navigate this complex challenge. The time for political platitudes, finger-pointing, and short-sighted solutions has passed. A unified approach, focused on tangible supply-side solutions, regulatory efficiency, and clear accountability across all levels of government, is not just desirable but absolutely essential to restore confidence, ensure economic stability, and make the dream of secure and affordable homeownership attainable for current and future generations of Canadians. The future prosperity and well-being of the nation depend on it.