Realtor’s Identity: Deserves Respect, Not a Rebrand
Recently, an opinion piece surfaced suggesting that the term “Realtor” has become a liability, carrying negative public perception and perhaps implying that discarding it might be a step towards a fresh start for our profession. This perspective, while perhaps well-intentioned, fundamentally misunderstands the essence of the Realtor designation. Far from being “baggage,” the word Realtor … Read more